Gail Kuhnlein - Children's Book Author
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young Eastern Cottontail rabbit in a garden

The cutest backyard garden visitor

by Gail Kuhnlein

May 13, 2025 — Have you heard of the Michigan BookHop? It’s a game where book lovers visit indie bookstores that are participating across the mitten state to win prizes. For 2025, it began April 26 and runs through May 26. 

Today, as part of the BookHop and Milan in Full Bloom, the owner of Adventure, Ink invited me to host an author table from 11 a.m. - 2 p.m. I wasn’t planning on any further book events until our new picture book is published (more on that in a minute), but this sounded like fun and a good opportunity to keep my feet wet in the author event realm. Besides, their book store is very cool and worth a visit to check out their selection of books and

A woman typing on a laptop, sitting on a sofa in casual attire, viewed from above.

Tips for a successful book launch

by Gail Kuhnlein

February 11, 2025 — I recently watched an online workshop on launching a new book, presented by Bryan Cohen of Best Page Forward. For those of you new(er) authors, like me, who may have a book launch approaching sooner or later, or maybe you’re just interested, I’ll outline some main takeaways in this post.

Being my second book launch, I’m looking forward to using the knowledge I gained last time, which will be a nice time-saver and guide. Build on your previous launch, Bryan said. Along these lines, some of the resources I have in my quiver are:

  • List of bookstores who are carrying (or have carried my book)
  • Local and regional publications and associations (for press releases)
  • Author
Author tables at the Baldwin Bibliophile Bonanza, authors and visitors

One year blogging anniversary! And a Birmingham Baldwin’s Bibliophile Bonanza

by Gail Kuhnlein

November 19, 2024 — November is National Picture Book Month! How did I not know this? Anyway, I recently realized that I’ve been blogging for a year. My first post was on Halloween 2023. I’m thinking about blogging less and creating more reels. I started making short reels on Instagram for my picture book this summer. I’d like to focus more on that for now and so I’m considering blogging about once a month. Previously, I aimed for three posts monthly. 

My website doesn’t allow for “likes” or comments on my blog so I don’t receive feedback most of the time. If you’d be so kind, I’d appreciate any comments, input, about my blog post(s) that you care to giv

shelf of library books with How Happy Is a Lark pulled out

My first A2 Community Bookfest — initiated!

by Gail Kuhnlein

November 5, 2024 — Happy November (already)! This past Saturday was my first time participating in the A2 Community Bookfest. It was a seven-hour event with about 100 authors and other vendors set up on the first floor of the Ann Arbor District Library’s downtown branch. It was formerly called the Kerrytown Bookfest and took place where the farmer’s markets are held. I heard I just missed the “excitement” when the library’s power went out during setup! 

I’d missed the deadline last year and so, this year, I was glad when the Society of Children’s Book Writers and Illustrators Michigan sent out an email for author members to sign up for the event. 

I shared a table with Heather Shumaker, autho

Bookshop and library shout out and more spooky show ideas

by Gail Kuhnlein

October 15, 2024 — I love spooky season! The colors have really started to pop around the Ann Arbor area. We bought small pumpkins to place around our patio wall last weekend and even had our coffee out back with our fire pit lit one morning. So cozy. I haven’t blogged for a couple of weeks — we were on vacation in Italy. Seems a bit unreal now — we had a beautiful time. 

For some of you who have asked where you can purchase my book, aside from being available online through Amazon and Bookshop.org, How Happy Is a Lark has joyfully winged its way into several

Gail sitting at a table in front of Adventure, Ink. Her book and other items on the table.

Indie bookstores supporting indie authors = WIN-WIN

by Gail Kuhnlein

September 24, 2024 — Last Thursday, I took part in a local author book sale and signing at Adventure, Ink, Milan as part of their final Third Thursday celebration for the summer. I shared the evening with Don Hicks, coauthor of Frankenwalnut, with his son, Alex. A good book for this spooky Halloween season. Laura Harvey of Adventure, Ink, billed our evening as featuring something scary and something sweet, a great combination. 

Similar to my previous event in Ypsilanti, I sold all of one book BUT I don’t sweat the numbers. Like life, these events are more about the whole experience than about a certain outcome (such as selling stacks of books!) I got to see the very cool owner of the indie bookshop, Laura, again. That’s always a p

Selfie of Peggy, Gail and small dog in the middle.

A rumbled bumble & Lark books donated to the smallest of readers

by Gail Kuhnlein

Sept. 17, 2024 — I set up an author table for the Rumble of the Bumble in Ypsilanti, Saturday, Sept 7.  I was pleasantly surprised to see my friend, Peggy Brody, and her cavapoo puppy, Astro, waiting for us. They hung out at my table with me the entire three hours, aside from the time they took to pick up her lunch and coffees for us. Astro has his own little stroller. He’s a really sweet little guy, he’s black and white, and gives smooches freely.

This new author’s career highlight at Coreander’s Children’s Bookshoppe

by Gail Kuhnlein

August 27, 2024 — My partner in crime drove me to Grosse Pointe Park. As we approached the front door to the charming Coreander’s Children’s Bookshoppe, I saw a flyer for my reading posted on their door with “SOLD OUT” written across it. Their theater is on the small side so they sell out often, but still, it was a great feeling! 

Gail reading her book to children and parents in a gymnasium, children seated on the floor and some people are in the stands

Notes: reels, reviews, keyword ads

by Gail Kuhnlein

August 20, 2024

Reels
One of the sessions I watched at the recent virtual conference I attended was about creating reels on Instagram to help market our books. How to Strategically Craft Reels to Promote Your Book was presented by Erin Lee, an elementary school teacher whose fun reels have gone viral. There was too much information to take in within the span of the presentation but we can watch sessions again through Sept. 10, 2024. If you’re interested, you have until Aug. 31 to sign up on the Society for Children’s Book Writers and Illustrators website to watch any/all of the presentations in that same timeframe (for a fee). There’s a plethora of really helpful, interesting, great information and insigh

Closeup Photography of Book Page Folding Forming Heart

How healthy and happy is my heart?

by Gail Kuhnlein

August 13, 2024 — I cried at my recent cardiology follow up — from relief and happiness. The news was all good. Such a difference from three years ago, when I first heard about the possibility of needing surgery, and two years ago when my surgery was quickly approaching. Last week: Vitals, good. On my newer medication, my cholesterol total is half of what it was. My bad cholesterol is about one-third of what it was. My better numbers significantly lower my risk of a cardiac event. 

My new valve is well acclimated within my heart. We know this partly from what’s called ejection fraction of the heart. It’s how much blood is pumped out of the heart when it squeezes with each beat. Nobody’s EF is 100 percent, some blood na

Two authors smiling at a table with their books

SCBWI events, authors and fleeting magical moments

by Gail Kuhnlein

August 6, 2024 — Last Friday, I attended a Northville event called Buy Michigan Now where many different Michigan-based vendors sold local goods. 

I’m a member of a great international/national organization called the Society for Children’s Book Writers and Illustrators and participated as part of their Michigan group. Five authors shared the SCBWI-Michigan table. The event ran for three days and different authors signed up each day. I was there with Cathy Collison, Shutta Crum, Suzanne Jacobs Lipshaw and Heidi Woodward Sheffield. It was a special treat for me to hear some behind the scenes stories abo

Self-publishing alternatives — beyond Amazon

by Gail Kuhnlein

July 24, 2024 — For our upcoming book, Into the Thicket, the illustrator and I decided that we’d like to print in hardcover. Our book’s page count isn’t high enough to qualify us for hardcover printing through Amazon so I started to Google research (these two words are synonymous nowadays, right?) other alternatives. 

A highly-rated service that got my attention and would allow for hardcover printing is called BookBaby. They offer a wide range of services from editing and design (interior and cover) to printing and marketing. 

New Growing Up Great picture book series  debuts with Stormy Weather - Tilly Learns About Anger

by Gail Kuhnlein

July 17, 2024 — Recently, I thought I’d like to help promote fellow self-published authors in my blog and I reached out on social media to ask them to contact me if interested. Admittedly, it’s a win-win situation, providing me with more quality content for my blog. I’ve received a few inquiries so far and one of them was from today’s blog interviewee, Piriam Maharaj. Her recently released first picture book is Stormy Weather - Tilly Learns About Anger. A sweet, rhyming story about Tilly, a little girl whose plan to visit the playground on opening day are ruined by the weather. In the story, Tilly learns ways

Woman Reading Book to Toddler

Adventures in volunteering — also marketing, conferences, courses and small rabbits

by Gail Kuhnlein

July 10, 2024 — I donated a couple copies of my book to the University of Michigan Mott Children’s Hospital Neonatal Intensive Care Unit (NICU) book shelf for parents and other caregivers to read to the babies. Families can borrow the books and select two to take home with them, if they wish. One of the volunteer coordinators was excited and interested to learn about my book and mentioned that they have an annual reading event and would I be willing to donate 60 books for their Babies With Books Read-A-Thon? Sixty is the number of babies in a full UM NICU.

Reading in the park turned into reading in the gym

by Gail Kuhnlein

June 25, 2024 — It’s been HOT HOT HOT (at the time of this writing, now we’re getting a little reprieve, at least in Michigan). The Reading in the Park event for Brick Elementary School students was moved into the gym at the Lincoln Middle School due to the heat. The temperatures were still in the 90s (or felt like it due to humidity) when the event began at 6 p.m. So that was a good call. 

I left my house early to arrive early, or at least, on time. We have some major construction (who doesn’t?) blocking the main intersection by our home. But, actually, I was going the other direction. The problem was that I didn’t read the email carefully enough (can you relate?) And I’m not familiar enough with what I now realize

Publishing early 2025: new picture book, Into the Thicket

by Gail Kuhnlein

May 14, 2024 — On a hot summer afternoon, our sons were playing football in the backyard, just like so many other days. Davey threw one over Trevor’s head. Trev ran to get the ball and noticed something unusual near the ball in the grass. Turns out it was an injured baby rabbit. We took the rabbit to wildlife rehab to try to save it. Nearly 20 years ago (the boys were about 11 and 8 years old), this real life story inspired me to write a picture book manuscript, dubbed Into the Thicket. In the manuscript, after the boy finds the rabbit, the rest of the story is highly fictionalized. The rabbit rehab info, however, is true. 

Because the book was written so long ago, this year I consulted with a wildlife rehabber to ensure the book w

Author adventures on Independent Bookstore Day

by Gail Kuhnlein

May 7, 2024 — I was happy to be invited to host an author table at Adventure, Ink on Saturday morning, April 27 — Independent Bookstore Day.

Career Day diary at Brick Elementary

by Gail Kuhnlein

April 30, 2024 — As I was turning into the Brick Elementary School parking lot, I heard a loud rumbling nearby. I looked around but didn’t see a truck or anything that could be making the noise. Then I saw the helicopter hovering overhead getting ready to land in Brick’s field. I thought, this is a pretty big deal. There was someone standing in the lot directing traffic and many, many cars. Brick goes all out for its students. 

Surprisingly (or not in Michigan) April 24 dawned cold and windy with a little drizzle. Happy spring :) Perhaps I’d overlooked something, but I hadn’t realized the event was taking place OUTDOORS! I was dressed for a quick trip from my car to the indoors. Luckily, we don’t live too far away and I have a supportive husband. He

Author events aplenty: April, May, June +

by Gail Kuhnlein

April 16, 2024 — I was nervous and excited about my first in-person author events at a school last month, Literacy Night at Brick Elementary School. I’m what I call a friendly introvert. I’m naturally friendly but I need my quiet time to recharge my batteries. I was a painfully shy child and that shyness is still within me in certain situations. Being introverted, I have to push myself to do certain events (or even get on a phone or a video call). Once I get to places, I tend to relax and do pretty well. It seems that “getting there” is the hard part sometimes. Can anyone else relate? Everything went smoothly at Brick’s Literacy Night and I thoroughly enjoyed the time connecting with children through my first picture book. I have such a love and respect for children a

Literacy Night at Brick Elementary School was pure joy

by Gail Kuhnlein

March 26, 2024 — I was so happy to receive a “real” email through the contact link on my author website. It was from Michelle Cox, a Title I teacher at Brick Elementary School, inviting me to participate in their Literacy Night. We emailed back and forth several times, figuring out details. Her enthusiasm radiated off the computer screen and it was contagious. We were both excited to be in touch and that I was able to attend. 

We decided that I would read my book, How Happy Is a Lark, twice over the course of the evening, which ran from 5 - 6:30 p.m. And that I’d lead the activity from the back of my book with the children. Initially, I was in a small classroom just inside the main school entrance. I had a number of parents, grandparents and st

Screenshot of Scribbles and Quills bookshop's website homepage showing three books including How Happy Is a Lark?

Self-published children’s book marketing  — part 2 is a doozy

by Gail Kuhnlein

January 9, 2024 — First, I want to wish my readers a happy, healthy and beautiful new year 2024! How futuristic this year sounds … 

I’ve worked in public relations and communications since I graduated from Michigan State with my bachelor’s in journalism and my master’s degree in advertising and public relations. I’ve been writing about and promoting others’ works for my entire career of over 30 years. So, marketing myself and my own book feels odd and takes some getting used to. It certainly helps to have the background and experience. And since my goal is to get my book noticed so that more people, especially children, can experience, and hopefully have fun and learn from my picture book, I have to forge ahead through a

Gail sitting on a couch at the Leon and Lulu Books and Authors event with a table set up with her book on it

Self-published children’s book marketing — some things I wish I’d known sooner

by Gail Kuhnlein

November 28, 2023 — There’s a good amount to cover about marketing your self-published picture book so I’ll break this topic into more than one post. I’ll begin with some of the more obvious ideas and move on to some of the tactics that you might not think of right away. There are things I wish I’d known sooner. But, we’ll get to that. 

Fortunately, I have a dear friend, Nancy Rosen, a former client who I used to do freelance public relations writing for, who’s a marketing whiz. She tipped me off about the importance of presales for upcoming books and so I created a number of social media posts starting several months before publication, encouraging people to preorder my book. I didn’t get enough presales to ma

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Ann Arbor, MI
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